Some types of categories I thought about using when I start a blog for my English Language Institute might include:
1. Student Learning and Resources- A blog where students can find resources to different types of online documents, ESL support, teaching materials, online practice materials
2. Teacher Corner- A blog each week from a different instructor.
3. Director's Corner- Blogs about TOEFL tests, student ID cards, events on campus, international student hot topics, visas, counseling, etc.
4. Former ELI Student Blog- Former students blog about what they learned at ELI, tips for new students, teacher recommendations, fun things to do while attending ELI
5. Current Student Blog- talk about upcoming weekly events, homework, study groups, networking, class assignments
I commented on Kyle's blog as of today I was unable to find any others to comment on yet. Many not finished with this assignment yet. Will try back on Sunday when it is due.
Lauri,
ReplyDeleteThe English language institute categories you have identified are really cool. I would say that these categories will really help you in getting more business as you have separated the markets and customer base very differently which is completely customer focused. I think you can also market your products for different types of customers based on these categories.
Hello Lauri,
ReplyDeleteI am not your target audience, we'll start with that.
BUT, I am curious to know that if I were to go to Teachers Corner- is it geared for students to read these blogs by different instructors OR for Instructors to read & learn from other Instructor's posts?